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Strategy Breakdown: To find which keywords your product is on the bottom of page 1 OR on the top of page 2 and run PPC for those keywords to bring them higher up into the organic searches so you can get more visibility and more sales.
Step 1: Go to helium10.com, click on Cerebro and paste in your products ASIN.
Step 2: In the "Organic rank" field type in 15 - 30 and hit search.
Step 3: Filter by search volume
Step 4: Grab 15 - 20 of the top keywords and create a EXACT match campaign with a $30-$50/ day budget.
Step 5: Optimize the bids based on ACOS
Rules: Remember, it is ok if these campaigns are not showing up as profitable right away. We are trying to rank for certain keywords which will probably bring us a higher than desired ACOS...